Hi and thanks for taking the time to read what I have to say!
Right now, as I write this blog, the first one this year (I think); I am struggling what the title should be! At the time of writing it’s “I got it wrong”; why, because I certainly did, however there is more emotions going on, such as “sorry”, “I f@@ked up”, “I did it again”, “How can I create something without consistency” and so much more. Yeah there is also fear and anxiety as I have been away for the last 3 months and I could give you some pretty impressive excuses, ha. I won’t because I am not doing excuse anymore in relation to marketing online.
You see, I am sorry that I haven’t kept up with the group at P2S and done what I set out to do. I have over the last 10 years been part of this group, upgraded twice and still not produced a product to market. Most recently I worked through all the training to the point where I created the first draft of a written product. The feedback came back as I expected, what I produced was not good enough! There was nothing wrong with what I produced per say, however the content was nothing new really and the reason was the “niche”!
You see I picked a niche (traffic), because it’s area where there is benefit, need and certainly demand. To truly break that niche, in my opinion you need to have something unique to offer and the real truth of this is I do not and nor do I have the desire or leverage to do the work, the research and become that expert and leader.
So my plan going forward is to start again. A niche which I have a desire to develop, something I am good at, something that I have history in and something I have used in most areas of my life and now I want to take this forward into marketing!
I know I am not alone in struggling to get the online marketing thing going and I am confident I have the strategies, plans and tools that I can transfer from other things I have done previously and with some input from successful online friends to get the “marketing mindset” sorted, so without labouring this here.
My new niche will be self development and in particular mindset, the place where we go when we get things done, so watch this space!